Meopta Sales Associate of the Year Award

Ken Jefferies and Associates

Ken Jefferies & Associates Representative Joe Crosby Wins Meopta Sales Associate of the Year

At the 2016 SHOT Show, KJ&A manufacturer’s representative, Joe Crosby, takes home top prize as Salesman of the Year for Meopta, one of the outdoor industry’s leading designer and manufacturer of sports optics.

Morrisville, N.C. (January 2016) – ( – Ken Jefferies & Associates, LLC, a leading manufacturer’s representation and marketing firm with the outdoor and shooting sports markets, is proud to announce that the Meopta Sales Representative of the Year Award went to KJ&A sales team member Joe Crosby. This coveted award from one of the outdoor industry’s leaders in sporting optics was announced at the 2016 SHOT Show held in Las Vegas, Nevada Jan. 19 – 22, 2016.

Meopta Sales Associate of the Year Award
Meopta Team Members L-R: Barbara Bedel, Yolanta Wadolowski, Joe Crosby of KJ&A, Reinhard Seipp and Matthew Parente of Meopta at the 2016 SHOT Show.

“To receive this award from Meopta is a very deep and personal honor on behalf of the team at Ken Jefferies & Associates, the team at Meopta and myself,” Joe Crosby, Director of Sales Southeast at KJ&A replied. “At KJ&A, we consider ourselves part of the team of any company we represent and our sales channels recognize our knowledge of the company, products and the passion we have for our clients and our sports.”

“We at KJ&A are very proud of Joe and the level of professionalism and passion he brings every day to his job,” Ken Jefferies, President of KJ&A added. “For Joe to win an award like the Meopta Sales Rep of the Year demonstrates KJ&A’s fundamental philosophy of ‘client first’ and our overall service capabilities throughout the shooting sports sales channels.”

Joe Crosby, as the Sales Director for Southeast Sales at KJ&A, has won several previous awards, including the GSM All Star Award as the KJ&A Southeast Sales Director and Georgia representative and the 2011 Sales Rep of the Year for Otis.

Meopta, no stranger to awards themselves, is proud to announce that the MeoStar B1 15×56 HD Binocular won the prestigious Gray’s Best Award for 2016 in the Shooting Category from Gray’s Sporting Journal’s editor, Terry Weiland.

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About Ken Jefferies & Associates, LLC:

Located in Morrisville, North Carolina, just minutes from Raleigh-Durham International Airport, Ken Jefferies & Associates, LLC is a first class manufacturers’ representation and marketing firm servicing 37 states. KJ&A offers premier sales representation, product and program development assistance, market research, strategic planning, and public relations and marketing services for industry leading manufacturers.

About Meopta:

The Meopta Group is a U.S. family-owned, multinational company with facilities in the United States and Europe. Founded in 1933 in Czechoslovakia (now the Czech Republic), Meopta is a leading manufacturing partner to many of the world’s finest optical brands. In their Czech facility, Meopta conceives, develops and manufactures precision optical and electro/optical systems for semiconductor, medical, aerospace and military industries as well as for consumer markets. In their New York plant, precision optical products are manufactured and assembled to exacting standards in clean-room environments for the military, industrial and consumer markets.

For more information regarding Meopta, please visit