Shooting Sports Marketing Firm Ken Jefferies & Associates Hires New Sales Professional

Ken Jefferies and Associates

Ken Jefferies & Associates Hires New Sales Professional

Decorated veteran and former law enforcement instructor Joseph Yorio joins sales team to service Ohio and Western Pennsylvania KJ&A shooting sports customers.

Morrisville, N.C. (September 2015) – ( – Ken Jefferies & Associates, LLC, a leading manufacturer’s representation and marketing firm with the outdoor and shooting sports markets, announces a new sales team member with the hiring of Joseph A. Yorio of Columbus, Ohio. Yorio brings with him extensive experience with the sales, military and law enforcement industries.

Joseph A Yorio
Ken Jefferies & Associates new sales team member, Joseph A. Yorio.

“Joe Yorio comes to KJ&A with an impressive resume of exemplary service to our country, firearms knowledge and sales skills,” Ken Jefferies, president of Ken Jefferies & Associates, LLC commented. “He brings that same focus and drive he acquired as a Ranger and Sniper Squad Leader to his position. With Joe on the team, our clients will now have additional opportunities to expand into new markets.”

Yorio retired from the U.S. Army after five years within the Special Operations community as part of the 3/75th Ranger Regiment. In between multiple deployments in a leadership position to Iraq and Afghanistan, Yorio attended numerous specialty schools gaining valuable skills. Upon leaving the military, Yorio served in the Infantry unit of the Ohio National Guard as a Sniper Section Leader and Squad Leader.

Yorio’s training and education led him to positions as a weapons and tactics instructor during his tenure within the military and law enforcement employment. He has also worked as a Private Security Contractor and during a sales stint at Vertx, Yorio was responsible for developing their regional account representation model. Most recently he has served as a security consultant with SSI Guardian and an account manager with NYX Tactical. He is currently finishing up his Bachelor of Science degree in International Affairs with a focus on Intelligence and Security from The Ohio State University and will graduate in December 2015.

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About Ken Jefferies & Associates, LLC:

Located in Morrisville, North Carolina, just minutes from Raleigh-Durham International Airport, Ken Jefferies & Associates, LLC is a first class manufacturers’ representation and marketing firm servicing 37 states. KJ&A offers premier sales representation, product and program development assistance, market research, strategic planning, and public relations and marketing services for industry leading manufacturers.