MidwayUSA Founders Larry and Brenda Potterfield opened a small retail gun shop June 18, 1977, under the name Ely Arms, Inc. Over the last 37 years they’ve grown their business into a successful online retailer of Just About Everything® for Shooting, Reloading, Gunsmithing and Hunting. This week MidwayUSA celebrates its 37th year of business, and 37 years of serving Customers.
“A lot has changed over the years. With nearly 500 employees, the MidwayUSA campus is quite a lot bigger now and we carry quite a few more products than we did back in ’77 – over 100,000 and still counting!” said Larry Potterfield, Founder and CEO of MidwayUSA. “One thing that hasn’t changed is our focus on the Customer. Customer Satisfaction is our number 1 goal and at the root of every decision we make. We look forward to many more changes in the future, all for the benefit of our Customers.”
Both country kids from Missouri, Larry and Brenda Potterfield turned their passion for shooting sports into a career by opening a small gun shop in 1977 that would eventually become MidwayUSA (www.midwayusa.com). They instilled family values like honesty, integrity and respect for others into the business, and strive to maintain this culture with each Employee added to their growing team. For over 37 years, MidwayUSA has offered JUST ABOUT EVERYTHING® for Shooting, Reloading, Gunsmithing and Hunting with an unyielding focus on Customer Satisfaction.